Plastics seals fit all most all industries. And Ho’s fish marking is another successful case for the application of plastic seals. But how to improve the product’s added value? And how to make the product stand out from the fiercely competitive market? HO’s Fish Farming has always considered that. And that’s how they come up with the idea of Fish ID – plastic seals.
Plastics Seals for Fish Identity
HO’s Fish Farming, a high-quality aquaculture enterprise in Foshan, is committed to providing consumers with high-quality, fresh fish products.
They build up a complete system to control the quality and safety of fish. Selecting quality baby fish, clean and non-polluting water sources and controlling the stocking process all play an important role in fish farming. Consumers have also loved the fish of HO’s Fish Farming because of its high quality. But there are still some customers who worry that the fish they purchased are not qualified products. After all, people can not see the fish farming process with their own eyes. How to build customer’s trust makes Waston very distressed.
Plastics Seals Solution
After continuous experimentation, HO’s Fish Farming finally decided to put an ID card- an indicative seal on the fish. When the fish is still swimming in the water, the inspectors will go to the fish ponds to conduct random inspections. They will harvest fish after passed all inspections. HO’s Fish Farming gathered all information from fishing, detection to transportation and finally, to the market and create a file for each fish.
They add an indicative seal with a QR code printed on tags to each fish. Each QR code carries all the information of a fish, just like a fish ID, so that customers can track the detailed information by a scan of that QR code or barcode.
Soon this new way of trace sources gains great popularity among the consumers. First of all, this indicative seal tag ensures consumers buy qualified fish farmed by HO’s Fish Farming. It prevents disqualified traders from selling unauthorized products. Second, equip each fish with an ID card so that consumers can track the farming process of each fish. It lifts the popularity of fish from HO’s Fish Farming.
One Fish, One ID – Plastics Seals
Therefore, Watson Ho, the president of HO’s Fish Farming, first established his fish farming empire. In 2014, Watson Ho sold his fish to more than 50 cities across the country. In 2015, his company’s turnover was close to 2 billion RMB. In the same year, the Foshan government awarded him “Top Ten Rich Models of Entrepreneurship.”
“One fish, one code” is just a slogan. It’s also a guarantee of safe fish. Ho’s idea brings him more customers. Wang went to the fish market to buy fish. She told us that she always worried she might get problem fish for her limited fish farming knowledge. But now, with this small seal tag, she could scan the QR code on the fish with her smartphone and know all the fish’s information, including the fish name, origin, batch, farming period, etc. It’s very convenient. Wang said that she hopes all the fish we eat in the future would have ID.
Plastic indicative seals are useful for farmed fish and useful to mark wild fish and other live food animals. The fisherman can add this seal tag to mark the ownership of the wild fish. Similarly, chicken farms also add a seal tag to mark the detailed information of chicken farming.
The plastic seal is like an ID card. This ID card – plastic seal carries all the information of the whole production process. With this ID card, people no longer worry about buying low-quality fish products. Hope we can use this technology in other industries and bring more convenience to our lives.